SWS Holiday Show at Navy Pier


Each year, one of the most anticipated shows for bar and restaurant owners along with off premise owners and managers is the Southern Wine and Spirits (SWS) Holiday Show. Beverage brands that are distributed by SWS showcase their holiday and future year offerings to potential buyers from both the on and off premise marketplaces. IMPACT365 executed samplings in 8 booths and had over 20 models and bartenders work the SWS Holiday Show to show off many of the top brands at the SWS show including PAMA, HPNOTIQ, PATRON, ABSOLUT, STARBUCKS LIQUEUR, SAUZA along with many others.